Paid Media & Advertising

Ads That Pay
For Themselves.
Then Some.

Stop guessing with your ad budget. We build, manage, and continuously optimise paid campaigns across every major platform — so every euro you spend works harder and goes further.

Meta · Google · TikTok
Full Campaign Management
Weekly Optimisation
Transparent Monthly Reports

Full-Service Campaign Management

From audience research and creative strategy to daily optimisation and monthly reporting — we handle the entire paid media operation.

01

Audience & Strategy

Deep research into who your customers are, what they respond to, and exactly where to reach them online.

  • Ideal customer profile mapping
  • Platform & channel selection
  • Competitor ad analysis
02

Campaign Setup

Pixel installation, conversion tracking, campaign structure, ad sets, and creative upload — built properly from the start.

  • Pixel & conversion tracking setup
  • Campaign & ad set structure
  • Retargeting audiences created
03

Ad Copywriting

Scroll-stopping headlines, persuasive body copy, and strong CTAs written to match your brand voice and audience intent.

  • Multiple headline variations
  • Tailored to each platform format
  • A/B copy testing included
04

Weekly Optimisation

We review performance every week and adjust bids, audiences, budgets, and creatives to continuously improve results.

  • Bid & budget adjustments
  • Audience refinement & expansion
  • Underperforming ads paused
05

A/B Testing

Systematic testing of creatives, copy, audiences, and landing pages — so we always know what's driving performance.

  • Creative & copy split tests
  • Audience segment testing
  • Landing page recommendations
06

Monthly Reporting

A clear, plain-English report every month showing spend, results, ROAS, and the plan for the next period.

  • Full KPI breakdown
  • Best & worst performing ads
  • Next month strategy summary

We Buy Ads On Every Major Platform

We recommend the right mix of platforms for your audience — not just the easiest ones to run.

Meta Ads
Facebook & Instagram · Feed, Stories, Reels, Carousel
Google Ads
Search, Display, Shopping, YouTube, Performance Max
TikTok Ads
In-Feed, TopView, Spark Ads, Brand Takeover
LinkedIn Ads
Sponsored Content, Message Ads, Lead Gen Forms
Pinterest Ads
Promoted Pins, Shopping Ads, Video Pins
Programmatic
Display network & retargeting across the open web

From Brief to Live Campaigns

A structured, data-driven approach — so your budget is never wasted on guesswork.

Research & Brief

Understand your business, goals, audience, competitors, and current ad history.

Strategy & Planning

Define campaign objectives, platform mix, budget split, audiences, and KPIs.

Build & Launch

Set up tracking, create campaigns, write copy, brief creatives, and go live.

Optimise & Scale

Weekly data reviews, A/B tests, budget reallocation, and scaling what works.

Report & Refine

Monthly performance report + strategy call to plan the next month's improvements.

We Focus On Metrics That Actually Matter

No vanity numbers. Every metric we track connects directly to your revenue and growth.

ROAS
Return on Ad Spend

How much revenue you generate for every euro spent on ads. Our primary success metric.

CPA
Cost Per Acquisition

How much it costs to acquire one customer or lead. We drive this down over time.

CTR
Click-Through Rate

Percentage of people who click your ad. Higher CTR means more relevant targeting and better creatives.

CVR
Conversion Rate

Percentage of clicks that turn into a desired action — purchase, enquiry, or sign-up.

Is Media Buying Right for You?

Paid advertising works best in specific situations. Here's where it delivers the strongest results.

E-Commerce Stores

Product-based businesses that want to drive online sales with Shopping, Dynamic, or retargeting ads.

Service Businesses

Agencies, consultants, or local services that need a consistent flow of qualified enquiries and leads.

New Launches

Businesses launching a new product, service, or brand that need rapid visibility and initial traction fast.

Wasted Ad Spend

Businesses currently running ads themselves that aren't seeing results and want proper strategy and management.

Ready to Launch Campaigns That Convert?

Management fee starting from €49.99/month + your ad budget (paid directly to the platforms). No hidden fees, no long-term contracts.

Management from
€49.99
+ your ad spend
Get Free Strategy Call

Common Questions

We recommend a minimum monthly ad spend of €500–€1,000 to generate meaningful data and results. Below that threshold, it is difficult to test audiences, creatives, and optimise effectively. Our management fee is separate from your ad spend, which goes directly to the platforms (Meta, Google, etc.).
We manage campaigns on Meta Ads (Facebook & Instagram), Google Ads (Search, Display, Shopping, YouTube), TikTok Ads, LinkedIn Ads, and Pinterest Ads. We recommend the right platforms based on your target audience and business goals — not just the most popular ones.
Most campaigns need 2–4 weeks of active running before generating reliable data for optimisation. The first month is the learning phase — we test audiences, creatives, and messaging. From month two onwards, we start optimising based on real data. Results improve consistently over time as we scale what works.
We provide detailed creative briefs and direction based on the strategy. Ad copywriting is included in our service. For visual assets (images and video), we either work with your existing brand assets or coordinate with our design team to produce them — which can be included as an add-on or quoted separately.
You receive a clear monthly performance report covering all key metrics: spend, impressions, clicks, cost per click, conversions, cost per acquisition, and return on ad spend (ROAS). We also provide access to a live dashboard so you can check performance at any time without waiting for a report.

Turn Your Ad Budget
Into Real Revenue

Start with a free strategy call. We'll review your current advertising, identify what's missing, and build a clear plan to get better results — with no commitment to proceed.